New Year's marketing makes me giggle. Just as it's no mistake that sleep aids, adjustable air mattresses and Girls Gone Wild dominate advertising space at 3 AM, the fitness/diet articles and ads successively scrolling by in January are hardly happenstance.
But unlike addictive substances and amateur porn, most of us could stand to be nudged back into and acceptable shape after last year's end-run to bloaty oblivion.
Some diets (yep, I said the D-word, calm down, people) aren't for everyone; I couldn't see myself investing in my own meat locker for the Caveman/Paleo program, or micromanaging my calories like someone on the Zone.
But Alton Brown, sans 50 pounds? That's someone I'd take notes from.
(See more of the episode after the jump.)
Take a breath, Panicky Princesses. Sure, it might sound austere for those who live to eat, but the man's talking good sense. He's not crash-dieting, citing miracles or paying into a cult that sells pathetic pre-packed synthetic sustenance.
He's merely using his broad expertise on food to eat with more nutritional efficiency, and thereby upping the odds that we will have many, many more years of Good Eats.
He's not even telling YOU to do it. He's telling you how HE did it, for himself.
No, I'm not looking to lose weight. But I like how well thought-out and accessible Brown's method of lists is, and I do believe that nutritional efficiency is something that everyday people should think more about.
As much as I enjoy reading through (and contributing to!) a blogroll of filth, seeking banana peanut butter bacon cupcakes everyday is simply not sustainable.
Push-ups, avocados, sardines, carrots, broccoli, sweet potatoes, purple breakfasts are all things we could use more of. No one lives forever, and gout will never be sexy.